Online press releases enhance brand awareness and SEO search engine
Press release how to for search engines and social web visibility
Establishing long-term, trusting consumer relationships through online press release, article syndications and blogs marketing aids a company to craft online visibility and credibility. Web-PR tools help building back links to your company's web site, thus increasing traffic and getting best search engine optimization ( SEO ) benefits:
- Online article syndication is one of the Web-PR most successful tactics. It involves writing articles that are in no way a direct promotional marketing tool of your site. These articles are not press releases and are submitted to online article directories, from where they are picked up and republished on other sites if of enough general interest. Results in terms of search engine optimization are excellent, as they contains back-linking and relevant keywords pointing to your site
- Online press releases represent a powerful publishing tool allowing for almost instant syndication via RSS. A well written web press release can escalate top rankings in news engines
- Blogs and other consumer generated media ( CGM ) are sometimes referred as citizen journalism. The reach and influence of CGM means that social web press releases are often finding their viral way to the inboxes of content creators
Boost your digital media marketing strategy upon RasadaCrea advices
Digital media marketing is intended to enhance brand awareness, social web exposure and SEO visibility by using various online channels like article directories, web press release sites, industry related websites, online newsrooms, blogs, forums and social media sites. RasadaCrea can assist your company to expand online build his own voice, by means of:
- Online press release strategy definition
- Online article syndication set-up
- Web press release directories syndication
- Corporate blogging and online press room advices
- Digital media marketing services, consulting and trainings